As the media supervisor, Sandra is responsible for the overall direction of the media department. She manages the media planning and buying for the firm’s clients where she provides media strategies and tactics to support client goals. She works on accounts such as the U.S. Army, Southern California Edison, Office of National Drug Control Policy (ONDCP) and American Cancer Society.

Sandra is also responsible for all media budgets and their respective reports and she provides relevant research data to clients and staff. In addition, she executes buying for TV, radio, print and online and conducts post-buy analysis for the buys placed.

Before becoming media supervisor, Sandra was the media billing and traffic administrator for the firm. She was the point of contact for all media billing matters, monitored contract budgets, administered client invoices and coordinated the trafficking of ads to media vendors.

Prior to joining the firm, Sandra spent 10 years with McCann-Erickson Advertising Company in El Salvador.  Sandra started as a media assistant and worked her way up to senior media planning/media buyer.  She developed media strategies for international and local clients, managed annual advertising budgets, and gathered and analyzed consumer research data.

Sandra attended Technology University in El Salvador where she studied advertising, public relations and communications.

As a movie-going enthusiast and theme park visitor, Sandra does not waste any time lounging around.  She enjoys sharing her adventures with her daughter and the rest of her family.