Entertainment & Sports Practice


» Kim L. Hunter
» Keisha N. Brown
» Joe R. Hicks
» Robyn Elliott
» Lee Hayes
» Sherice L. Bellamy
» Juana Veliz
» Paulo Pereira Lima
» Manuel Villaseñor



» Sandra Bonito
» Bruno Guerra

As the vice president/managing director of the agency’s Dallas office, Lee oversees the firm’s Travel and Tourism accounts. He provides senior counsel and strategic direction to the American Airlines and Bahamas Ministry of Tourism and Aviation accounts. Lee also coordinates media coverage for both accounts through his established relationships with national, regional and local African American and general market media.

Lee brings to the firm more than 12 years of experience in strategic planning, media relations, crisis communications, community relations, employee relations, multicultural communications, special event planning and editorial services.

Prior to joining the agency, Lee worked as an independent communications consultant. He partnered with numerous private and nonprofit organizations to develop or reinforce various aspects of their communications strategy. He worked with such organizations as the National Marrow Donor Program, Bellwood School District 88, Courage Center, Metropolitan State University, NiRiArt, Holmgren Consulting, Inc., Michael & Partners, Susan Jacobs Advertising and Public Relations, and several local government agencies.

Before working as a communications consultant, Lee served as the Chief of Communications & Public Affairs of Minneapolis Public Schools. He was responsible for overseeing both internal and external communications for the 38,000-student school district. His duties also included serving as the organizations’ official media spokesperson and restructuring the eight-member Communications & Public Affairs Department to better meet the needs of students, parents, community members, news media and staff.

Earlier in his career, Lee served in senior communications positions at Minneapolis Community and Technical College, Courage Center and Head Start of Greater Dallas, Inc. His duties included developing strategic communications plans, media relations, crisis communications, special events management and Web site content management.

Lee is a former columnist for the Minnesota Spokesman-Recorder, Minnesota’s oldest African American community newspaper. He has also written for the Star Tribune, St. Paul Pioneer Press, The Dallas Weekly, Insight News and Minnesota Women’s Press.

Lee holds a bachelor’s degree in Communication with an emphasis in Public Relations from Metropolitan State University. He is also a member of Public Relations Society of America and the National Association of Black Journalists.

In Lee’s spare time, he enjoys reading, writing, collecting African and African American art, listening to music, shopping, traveling, mentoring young people, and spending quality time with his family and friends.

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